On Steady you have the possibility to publish posts and design them the way you want - with pictures, videos, audio contributions and so on. You can also send your posts as emails to your members and subscribers and use Steady as a newsletter tool.

What you will find in this article:

Answers to frequently asked questions (FAQs) about Steady's publishing tools.

Steady as a newsletter tool

Anyone can sign up for your newsletter with an email address – even without a membership or Steady account.

The content of your entire post will be displayed in the email. This means your readers don't have to click through to your Steady page to see the post. Of course, they can still do that, for example, if they want to comment on the post or give it a high five.

Even if you have a podcast, magazine or other publication and don't send out newsletters as your main business, it can still be a good idea to use the feature and collect email addresses, because a mailing list massively increases your chances of making your membership programme a success.

How to collect subscribers?

To collect newsletter subscribers, enable the Newsletter Layer on Steady. You can do this from the Steady backend under Layers -> Newsletter.

The halfscreen overlay with default copy on the signup form looks as follows:

Importing your existing contacts

If you already have a newsletter and would like to switch to Steady, you can of course do so! This feature is currently in beta – if it's available to you, you will see the Import button in the top right corner of your subscriber list.

If the beta is not activated for you, you are welcome to send us a CSV with the addresses to support@steadyhq.com. We will then do this for you.

All subscribers at a glance

In your publisher area you will find a subscriber list, which you can also export as a CSV. In your statistics you will see the total number of subscribers as well as a chart showing you how many subscribers you have gained, lost or converted to members each month.

You can find more detailed statistics like open and click rates in your post overview.

How to send your post as an email

First layout your post.
Click on Continue. You will be taken to the settings page for your post.
Under Visibility you can specify who will have access to your post (everyone, your members, or members of certain plans) – and thus who will receive the email (if you select "For everyone" under Visibility, the email will be sent to all members).
Under Distribution, select "Send as email" and enter a subject line.
Check how the email looks by sending yourself a test email.
Publish your post or schedule it for publication at a later date.

Once you publish your post, it will appear on your Steady page and be sent as an email to your members. The email will look exactly like the post on your Steady page.

Your legal notice

Your legal notice appears in the footer of your emails. As a publisher on Steady you are obliged to provide a legal notice. You can do this here in your publisher area.

Embedded content

Embedded content like tweets, images and animated GIFs will displayed in the email.

For audio posts, videos and similar content, a linked thumbnail will be created. In the case of a YouTube video, for example, recipients will only see a thumbnail that redirects to YouTube when it is clicked.

Not all content embedded in your post can be displayed in the email

For example, an article preview or a Spotify embed will work in your post but not in the email. In this case, the corresponding link will appear with a grey border. (You can always check how it looks with a test email).